How do you choose the ideal location for your photo session? Many photographers have their favourite places be it a park, street or studio space and depending on the type of photography you're doing that can be awesome but when it comes to choosing a location for your brand photography session that location choice is so important because that location becomes part of your messaging.
Here are some questions you'll need to answer.
Do you have an office or space where you meet your clients?
Can you work from anywhere?
What industry are you in?
Does the location make sense?
Does it elevate my brand?
Does it speak to me or my client?
Can I access it without it being overcrowded?
Do I need a permit/permission?
Studio Settings
Studio settings are usually controlled environments where lighting is key. Backdrops are often minimal or are staged to create a certain look. They are great for creating clean images where you are the main feature and props can be a key element of the storytelling. They're also great for headshots and creating dramatic portraits.
Places of Business
When it comes to your business you know the places that resonate with you. It could be your office, workspace or home. It could be a location that speaks to the story of your business or a location that speaks to your ideal client. This is ideal for putting you into your vision board and future planning for your business. You can create some awesome stories in these unique places.
Outdoors
Getting outside can be a great place to create some editorial images. You want to make sure that you choose a location that captures either your personality or an aspect of your business. It's important to remember that brand images are more than just a pretty picture so choosing an outdoor location that supports your brand is key.
I hope these tips help you to choose the ideal location for your brand session.
Ready to start planning your brand session? Reach out and let's chat!
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